A colleague in Minneapolis had his management team do an exercise as part of the budget review: Identify the association's "biggest losers". That is, the program(s) that cost the most in staff time and dollars that touch or benefit the fewest members.
Their biggest losers: 1. the golf tournament; 2. the installation ceremony.
Do you know what your biggest losers are? What are you doing about it?
Find out tomorrow how that association weighed, then redirected its golf tournament efforts ...